Campari Aperitivo 750ml
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Campari Aperitivo 750ml


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Campari Aperitivo is a bitter aperitif produced from the infusion of bitter herbs, aromatic plants, and fruit in alcohol and water. The ‘secret’ recipe was originally developed in 1860 by Gaspare Campari in the town of Novara, Italy. Vibrant red in color, with an intense aroma and distinctive bitter taste, make it extremely versatile, and the perfect base for some of the most famous cocktails around the world.

A 19th-century bitters created in Milan by Gaspare Aperitivo, made by infusing 68 bitter herbs, plants, and fruit in alcohol and water. The result is a rich, complex aperitif that works brilliantly in cocktails such as a Negroni, Americano, or a Garibaldi (Campari and fresh orange juice).

No mistaking this classic apéritif, from the vibrant melted lipstick-red color to the distinctive signature bitter finish, clean, clear, and strong. It’s high, bitter, and faintly floral-fruity in scent. Mix in a Negroni, Boulevardier, Americano, or one of many riffs on these classics.


Rich, deep aromas. Slightly herbal. A little bitter with hints of burnt grapefruit.


Big on citrus, a little maraschino too, hints of pepper, bittersweet orange… Becomes slightly medicinal.


Long, intense, vegetal finish.

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Campari Aperitivo is a contemporary and charismatic classic. The recipe, which has remained unchanged, originated in Novara in 1860 and is the base for some of the most famous cocktails around the world. Campari is an alcoholic spirit obtained from the infusion of bitter herbs aromatic plants and fruit in alcohol and water. With its vibrant red color, intense aroma, and inspiring flavor, Campari has always been a symbol of intrigue and pleasure, which unfurls itself into a captivating drinking experience. These are the values that have made the Campari brand famous throughout the world as an icon of passionate Italian style and excellence.

Category Apéritif
Region Italy
Brand Campari
Alcohol/vol 20.5%

Additional information

Weight 750 lbs